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Start Building Your Personal Brand Before You Publish — Here’s Why

Start Building Your Personal Brand Before You Publish — Here’s Why

by Karlyn Ankrom | May 20, 2025 | Authors, Book Marketing, Branding, Digital Marketing, Marketing, Uncategorized

When I first started working with authors, there was a pattern I couldn’t ignore. They’d pour their heart and soul into their book, painstakingly perfect every sentence, and finally hold that finished manuscript like it was a golden ticket. But then reality hit. Hard....
Why Your Book Isn’t Selling (And What to Do About It)

Why Your Book Isn’t Selling (And What to Do About It)

by Karlyn Ankrom | Apr 22, 2025 | Authors, Book Marketing, Branding, business strategy, Content Creation, Entrepreneurship, For Thought Leaders

 …Especially If You’re an Author Using It to Build Your Personal Brand Let’s Get Real You wrote the book. You poured your story, your expertise, and your mission into those pages. Reality check: Writing the book was just the first step.Marketing it? That’s where...
The Unspoken Truths Most Authors Avoid (But Need to Hear)

The Unspoken Truths Most Authors Avoid (But Need to Hear)

by Karlyn Ankrom | Apr 9, 2025 | Authors, Book Marketing, Branding, For Thought Leaders, Marketing

Let’s be real: Writing a book is a huge accomplishment. But it’s only the beginning. What comes after—building visibility, expanding your influence, and turning your book into a lead-generating asset—is where most authors quietly stall out. Not because they aren’t...
Capturing Early Attention: Tactics and Strategies for Authors to Build Excitement and Impact

Capturing Early Attention: Tactics and Strategies for Authors to Build Excitement and Impact

by Karlyn Ankrom | Oct 30, 2024 | Authors, Book Marketing, Branding, Digital Marketing, For Thought Leaders

When preparing to launch a book, early audience engagement is crucial to building excitement and maximizing impact. By creating a buzz before the book is even available, authors not only increase the likelihood of pre-orders but also establish themselves as thought...
The Top 7 Social Media Mistakes Authors Make (and How to Fix Them)

The Top 7 Social Media Mistakes Authors Make (and How to Fix Them)

by Karlyn Ankrom | Sep 26, 2024 | Authors, Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Social Media, Social Media Strategy

Navigating social media as an author can feel overwhelming. You’re balancing the need to promote your book, engage with readers, and maintain your brand, all while staying authentic. But, mistakes are part of the journey. The good news? You don’t have to fix...
Lights, Camera, Action: How to Create Stunning Social Media Video Content Without Going Broke!

Lights, Camera, Action: How to Create Stunning Social Media Video Content Without Going Broke!

by Karlyn Ankrom | Jun 6, 2024 | Branding, Content Creation, Digital Marketing, Media, Technology, Video

Hello, video virtuosos and aspiring auteurs! Are you ready to transform your mundane messages into cinematic masterpieces? Well, buckle up, because you’re about to learn how to create compelling social media video content without spending a fortune, carrying a...
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  • How to Turn Your Presentation or Keynote Into 30 Days of Content (A Speaker’s Guide)
  • Start Building Your Personal Brand Before You Publish — Here’s Why
  • You Say You Don’t Have Time — But You Already Did the Work: How Authors Can Repurpose Their Hidden Content into a Visibility Machine
  • Why Your Book Isn’t Selling (And What to Do About It)
  • The Unspoken Truths Most Authors Avoid (But Need to Hear)
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