by Karlyn Ankrom | Jan 17, 2025 | business strategy, Meta, Social Media, Social Media Strategy
The digital world never sleeps, and as we enter 2025, social media is already buzzing with transformation. From content formats to platform shifts, here are the top trends I see making waves—and how to stay ahead of them. 1. Making the Internet Feel Smaller The age of...
by Karlyn Ankrom | Jan 10, 2025 | Content Creation, Facebook, Instagram, Meta, Social Media
Mark Zuckerberg’s recent announcements about sweeping changes at Meta have stirred up some strong reactions. From moving community management teams to Texas to abandoning fact-checking as we know it, the updates seem to signal a seismic shift in the company’s approach...
by Karlyn Ankrom | Dec 25, 2024 | Podcasts
Your host, Jeff Arnold, interviews the Founder, Lead Strategist, Social Media Content Creator, Social Media Manager, Social Media Speaker, and Social Media Trainer of Oh Snap! Social, Karlyn Ankrom. Karlyn shares her journey from journalism to social media marketing,...
by Karlyn Ankrom | Dec 10, 2024 | Podcasts
Karlyn chats with host Andy Culligan to discuss the importance of creating a social media strategy, how to choose the right platform, social media trends and AI in social media.
by Karlyn Ankrom | Oct 30, 2024 | Authors, Book Marketing, Branding, Digital Marketing, For Thought Leaders
When preparing to launch a book, early audience engagement is crucial to building excitement and maximizing impact. By creating a buzz before the book is even available, authors not only increase the likelihood of pre-orders but also establish themselves as thought...
by Karlyn Ankrom | Oct 25, 2024 | Authors, Book Marketing, For Thought Leaders, Marketing
As an author, building excitement around your book launch is essential—but it doesn’t start on launch day. Attracting your ideal audience well before your book hits the shelves is crucial to your book’s success, whether you’re self-publishing or working with a...
by Karlyn Ankrom | Oct 7, 2024 | Podcasts
Tired of using the same old social media strategies and expecting them to work? You’ve got to keep it snappy because social media turns on a dime! Listen in to my conversation with Liz to turn your social media profiles into fun, snappy and engaging places to...
by Karlyn Ankrom | Sep 26, 2024 | Authors, Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Social Media, Social Media Strategy
Navigating social media as an author can feel overwhelming. You’re balancing the need to promote your book, engage with readers, and maintain your brand, all while staying authentic. But, mistakes are part of the journey. The good news? You don’t have to fix...
by Karlyn Ankrom | Sep 13, 2024 | Podcasts
We interviewed Karlyn about how business owners can move the needle with their social media efforts, what should business owners measure with their social media campaigns, how to inject personality into your social media posts, and much more.
by Karlyn Ankrom | Sep 8, 2024 | Content Creation, Digital Marketing, LinkedIn, Social Media Strategy, Video
The only thing constant is change in the social media landscape and with the popularity of TikTok and the adoption of short-form video across Instagram and YouTube, it was only a matter of time until LinkedIn joined in on the fun. Over the past few months, LinkedIn...
