by Karlyn Ankrom | Apr 22, 2025 | Authors, Book Marketing, Branding, business strategy, Content Creation, Entrepreneurship, For Thought Leaders
…Especially If You’re an Author Using It to Build Your Personal Brand Let’s Get Real You wrote the book. You poured your story, your expertise, and your mission into those pages. Reality check: Writing the book was just the first step.Marketing it? That’s where...
by Karlyn Ankrom | Apr 9, 2025 | Authors, Book Marketing, Branding, For Thought Leaders, Marketing
Let’s be real: Writing a book is a huge accomplishment. But it’s only the beginning. What comes after—building visibility, expanding your influence, and turning your book into a lead-generating asset—is where most authors quietly stall out. Not because they aren’t...
by Karlyn Ankrom | Jan 17, 2025 | business strategy, Meta, Social Media, Social Media Strategy
The digital world never sleeps, and as we enter 2025, social media is already buzzing with transformation. From content formats to platform shifts, here are the top trends I see making waves—and how to stay ahead of them. 1. Making the Internet Feel Smaller The age of...
by Karlyn Ankrom | Jan 10, 2025 | Content Creation, Facebook, Instagram, Meta, Social Media
Mark Zuckerberg’s recent announcements about sweeping changes at Meta have stirred up some strong reactions. From moving community management teams to Texas to abandoning fact-checking as we know it, the updates seem to signal a seismic shift in the company’s approach...
by Karlyn Ankrom | Dec 25, 2024 | Podcasts
Your host, Jeff Arnold, interviews the Founder, Lead Strategist, Social Media Content Creator, Social Media Manager, Social Media Speaker, and Social Media Trainer of Oh Snap! Social, Karlyn Ankrom. Karlyn shares her journey from journalism to social media marketing,...
by Karlyn Ankrom | Dec 10, 2024 | Podcasts
Karlyn chats with host Andy Culligan to discuss the importance of creating a social media strategy, how to choose the right platform, social media trends and AI in social media.
by Karlyn Ankrom | Oct 30, 2024 | Authors, Book Marketing, Branding, Digital Marketing, For Thought Leaders
When preparing to launch a book, early audience engagement is crucial to building excitement and maximizing impact. By creating a buzz before the book is even available, authors not only increase the likelihood of pre-orders but also establish themselves as thought...
by Karlyn Ankrom | Oct 25, 2024 | Authors, Book Marketing, For Thought Leaders, Marketing
As an author, building excitement around your book launch is essential—but it doesn’t start on launch day. Attracting your ideal audience well before your book hits the shelves is crucial to your book’s success, whether you’re self-publishing or working with a...
by Karlyn Ankrom | Oct 7, 2024 | Podcasts
Tired of using the same old social media strategies and expecting them to work? You’ve got to keep it snappy because social media turns on a dime! Listen in to my conversation with Liz to turn your social media profiles into fun, snappy and engaging places to...
by Karlyn Ankrom | Sep 26, 2024 | Authors, Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Social Media, Social Media Strategy
Navigating social media as an author can feel overwhelming. You’re balancing the need to promote your book, engage with readers, and maintain your brand, all while staying authentic. But, mistakes are part of the journey. The good news? You don’t have to fix...
