by Karlyn Ankrom | Feb 23, 2026 | Authors, Branding, Instagram, Social Media, Social Media Strategy
Social behavior has changed, and so have algorithms. Longstanding accounts with large audiences no longer have the same traction based on size alone that they once did. On the other hand, the Instagram algorithm in 2026 is rewarding smaller accounts with greater...
by Karlyn Ankrom | Jan 10, 2025 | Content Creation, Facebook, Instagram, Meta, Social Media
Mark Zuckerberg’s recent announcements about sweeping changes at Meta have stirred up some strong reactions. From moving community management teams to Texas to abandoning fact-checking as we know it, the updates seem to signal a seismic shift in the company’s approach...
by Karlyn Ankrom | Aug 14, 2024 | Instagram, Social Media Strategy
On Wednesday, Instagram’s founder Adam Mosseri took to his own platform to share some important updates that are sure to catch the attention of every content creator and marketer. Instagram is recalibrating its metrics, particularly for Reels, to ensure a more...
by Karlyn Ankrom | Jul 10, 2024 | Facebook, Instagram, LinkedIn, Marketing, Podcasts, Social Media, Social Media Strategy
Are you ready to up your game around social media marketing? There are simple tweaks that can elevate your social media presence and help you create content to connect with your audience—and you can do it in one hour or less each week. Join us to learn helpful...
by Karlyn Ankrom | Jun 17, 2024 | AI, Content Creation, Digital Marketing, Facebook, Instagram, LinkedIn, Social Media, Technology, Uncategorized
For many thought leaders and authors, managing their social media presence often feels like a daunting, unending chore. The pressure to continuously produce fresh, engaging content can be overwhelming, turning what should be a creative outlet into a repetitive task....
by Karlyn Ankrom | May 10, 2024 | Digital Marketing, Entrepreneurship, Facebook, Instagram, Marketing, Media Placement
In an era where digital marketing costs are skyrocketing and traditional advertising channels are becoming less effective, businesses must adapt to thrive. With rising advertising costs anticipated to continue throughout 2024—particularly due to the upcoming...