by Karlyn Ankrom | Sep 19, 2023 | business strategy, Need to Know, Oh Snap! News, Social Media
The other day I was flicking through IG stories when an ad for a craft market came up. Ooh! Who doesn’t love a craft market? But unfortunately the ad – though very pretty – was majorly elusive when it came to details. It listed the name of the venue that the craft...
by Karlyn Ankrom | Sep 13, 2023 | Need to Know, Oh Snap! News, Social Media, Social Media Engagement
The other night I was noshing on nachos and catching up on Only Murders in the Building when I got a weird email from Facebook. 417392 is your Facebook account recovery code, read the subject line. Ack! Anyone who’s been on the socials for long enough has received an...
by Karlyn Ankrom | Sep 6, 2023 | Content Creation, Oh Snap! News, Social Media, Social Media Engagement
Gone are the days of the chronological feed. Now – with some exceptions, like newcomer Blue Sky – pretty much everything you see in your feed is governed by the whims of the algorithm. Basically, the more engagement your content gets, the more engagement your content...
by Karlyn Ankrom | Aug 29, 2023 | Oh Snap! News, Social Media, Social Media Strategy
Everyone loves an influencer. Who doesn’t want to watch attractive people dancing on the Santa Monica Pier or dubbing funny voices over their Italian greyhounds’ shenanigans? Some of these influencers have followers numbering in the millions, and have so much clout...
by Karlyn Ankrom | Aug 21, 2023 | Digital Marketing, Need to Know, Oh Snap! News, Social Media
It’s a big ol’ data-gathering world out there. You’ve probably heard the murmurings about TikTok’s wide-ranging app permissions, or the fact that Threads is presently unavailable in the EU due to its lax permissions. But these aren’t the only apps gathering...
by Karlyn Ankrom | Aug 17, 2023 | Content Creation, Digital Marketing, Oh Snap! News, Social Media
Running low on content creation ideas? I got you! One super-simple, often-overlooked way to build a fabulous content library while simultaneously driving engagement is to tap into the content bonanza that is user-generated content. Say what? For those not in the know,...
