by Karlyn Ankrom | Sep 19, 2023 | business strategy, Need to Know, Oh Snap! News, Social Media
The other day I was flicking through IG stories when an ad for a craft market came up. Ooh! Who doesn’t love a craft market? But unfortunately the ad – though very pretty – was majorly elusive when it came to details. It listed the name of the venue that the craft...
by Karlyn Ankrom | Sep 13, 2023 | Need to Know, Oh Snap! News, Social Media, Social Media Engagement
The other night I was noshing on nachos and catching up on Only Murders in the Building when I got a weird email from Facebook. 417392 is your Facebook account recovery code, read the subject line. Ack! Anyone who’s been on the socials for long enough has received an...
by Karlyn Ankrom | Aug 21, 2023 | Digital Marketing, Need to Know, Oh Snap! News, Social Media
It’s a big ol’ data-gathering world out there. You’ve probably heard the murmurings about TikTok’s wide-ranging app permissions, or the fact that Threads is presently unavailable in the EU due to its lax permissions. But these aren’t the only apps gathering...
by Karlyn Ankrom | Aug 7, 2023 | business strategy, Connection, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Oh Snap! News, Social Media, Social Media Strategy
If you want your social media to work for you, you need to be talking to the right people. By that, I don’t mean schmoozing with Angel Investors at fundraisers. (Although, hey, I’m sure that doesn’t hurt.) I mean creating content expressly for your brand’s audience....
by Karlyn Ankrom | Jun 27, 2023 | Branding, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
He’s a 10, but his posts are boring, to paraphrase a quality early 2023 meme. We know that looks matter on social media, which is why brands work hard to create a grid that inspires and vids that make you go oooh. But your feed needs to do more than look pretty if you...
by Karlyn Ankrom | Jun 20, 2023 | Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
If you’re like me, you can probably quote your follower numbers as easily as the last four digits of your SSN. On social media, followers are a key indicator of social cred – and the performance of your social media accounts. But having ten thousand or a million...