Stats on Stats on Stats: Tracking Social Media Referral Traffic

Stats on Stats on Stats: Tracking Social Media Referral Traffic

You’ve heard me banging on about connecting the digital dots before. By this point you probably think I’m some kind of connect-the-dots fiend (okay, so it’s true.) But trust me when I say it matters. Social media isn’t just an all-singing, all-dancing extravaganza in...
Instagram Walking It Back: Here’s What To Know About The Latest Platform Updates

Instagram Walking It Back: Here’s What To Know About The Latest Platform Updates

You put the updates in, you take the updates out, you put the updates in and you shake them all about… If you’re wondering why Instagram is doing the hokey pokey with us, it’s because there’s been a ton of user backlash against their most recent updates. Those updates...
Caption This: Making Your Video Content Accessible

Caption This: Making Your Video Content Accessible

If you’re scrolling on the train, late at night, or even just in your downtime, odds are you have your sound dialed all the way down. Hey: we get it. No one wants audio blasting them in the face when they’re just trying to check the Gram. (You can only hear that Oh no...
Fabulous at 4! Let’s Make Some Birthday Magic Together!

Fabulous at 4! Let’s Make Some Birthday Magic Together!

I can’t believe it’s been 4 years since Oh Snap! Social swapped its side hustle shoes for a pair of full-time fancy pants!  This past year has been one of serious growth mode. We’ve been so busy leveling up with new client projects and new team members...
Go Live, Laugh, Love: Benefits of Going Live on Social Media

Go Live, Laugh, Love: Benefits of Going Live on Social Media

You’ve seen those Live alerts popping up on your social, but you’re not sure about taking the plunge yourself. Like sure, video gets the highest engagement across all of social media, but Live—eep, that’s a whole new world. What if you forget everything you know about...
Truth Bomb: You’re a Business Owner, Not a Content Creator.

Truth Bomb: You’re a Business Owner, Not a Content Creator.

Let’s face it, social media can be A LOT. In the past 5-7 years it’s gone from being a fun diversion to something we’re told can make or break businesses. And sure, those snazzy short-form videos and photogenic pics can help build a brand. But as a business owner,...