by Karlyn Ankrom | Jan 11, 2024 | Branding, business strategy, Marketing, sales, sales strategy, Social Media
A few weeks back I was watching some social media peeps wax lyrical about how businesses shouldn’t be using their social media accounts to sell: they should be totally community focused instead of product focused. But friends, as much as I’m sure your favorite brand...
by Karlyn Ankrom | Nov 27, 2023 | Digital Marketing, Marketing, sales, sales strategy, Social Media, Technology
They’ve been around since the 90s (seriously), but QR codes only made their way into the wider public consciousness in the pandemic days when we were all afraid to touch anything. (Remember bringing the mail in with salad tongs? I do.) And now it looks like these...
by Karlyn Ankrom | Feb 8, 2023 | business strategy, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Need to Know, Optimization, sales, sales strategy, Social Media, Social Media Strategy, Technology, TikTok, Twitter
A killer social media strategy is a great thing. It helps build your brand, generate leads, and position you as a pro. But as a literal social media marketing pro, I’m begging you not to put all of your business eggs in the social media basket. Think about every big...