by Karlyn Ankrom | Oct 25, 2024 | Authors, Book Marketing, For Thought Leaders, Marketing
As an author, building excitement around your book launch is essential—but it doesn’t start on launch day. Attracting your ideal audience well before your book hits the shelves is crucial to your book’s success, whether you’re self-publishing or working with a...
by Karlyn Ankrom | Sep 26, 2024 | Authors, Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Social Media, Social Media Strategy
Navigating social media as an author can feel overwhelming. You’re balancing the need to promote your book, engage with readers, and maintain your brand, all while staying authentic. But, mistakes are part of the journey. The good news? You don’t have to fix...
by Karlyn Ankrom | Jul 10, 2024 | Facebook, Instagram, LinkedIn, Marketing, Podcasts, Social Media, Social Media Strategy
Are you ready to up your game around social media marketing? There are simple tweaks that can elevate your social media presence and help you create content to connect with your audience—and you can do it in one hour or less each week. Join us to learn helpful...
by Karlyn Ankrom | May 10, 2024 | Digital Marketing, Entrepreneurship, Facebook, Instagram, Marketing, Media Placement
In an era where digital marketing costs are skyrocketing and traditional advertising channels are becoming less effective, businesses must adapt to thrive. With rising advertising costs anticipated to continue throughout 2024—particularly due to the upcoming...
by Karlyn Ankrom | Jan 18, 2024 | business strategy, Content Creation, Facebook, Instagram, LinkedIn, Marketing, Social Media, Social Media Strategy
Do you know who you want to hire for your social media marketing efforts this year 𝑟𝑒𝑎𝑙𝑙𝑦… When you’re searching for a social media expert and notice a wide range in pricing. Ever wonder why? It boils down to their role and expertise. Full Stop. Not all...
by Karlyn Ankrom | Jan 11, 2024 | Branding, business strategy, Marketing, sales, sales strategy, Social Media
A few weeks back I was watching some social media peeps wax lyrical about how businesses shouldn’t be using their social media accounts to sell: they should be totally community focused instead of product focused. But friends, as much as I’m sure your favorite brand...