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That’s Like, So Random: How NOT to do a Rebrand

That’s Like, So Random: How NOT to do a Rebrand

by Karlyn Ankrom | Jul 31, 2023 | Branding, business strategy, Connection, Oh Snap! News, Social Media, Social Media Strategy

Pop quiz: what’s a brand? Your brand isn’t just your logo or your preferred typeface. It’s the cumulative set of experiences people have with you. Over time, those experiences add up into brand expectations – what people know and want from you. (Which is why staying...
Unconventional Ambitions: From Playground to Entrepreneurship

Unconventional Ambitions: From Playground to Entrepreneurship

by Karlyn Ankrom | Jul 30, 2023 | Podcasts

In a world where most kids dream of becoming superheroes or astronauts, Karlyn Ankrom, at 8 years old, dared to dream differently. Hear how she finally made the leap into entrepreneurship, discovered the power of saying no, and the importance of guarding your team....
Positive Semantics: Let’s Keep Threads Wholesome

Positive Semantics: Let’s Keep Threads Wholesome

by Karlyn Ankrom | Jul 25, 2023 | Connection, Meta, Oh Snap! News, Social Media, Social Media Engagement, Social Media Strategy, Threads

Threads, Zuck’s answer to Twitter, has been around a couple of weeks now, and the consensus is that we’re digging it. With over 150 million active downloads, Threads now has a fifth of the active userbase of Twitter. And while engagement has dropped off a bit, it...
Don’t be Regina George on Social: Snark is Okay; Mean is Bad

Don’t be Regina George on Social: Snark is Okay; Mean is Bad

by Karlyn Ankrom | Jul 17, 2023 | Connection, Oh Snap! News, Social Media, Social Media Engagement, Social Media Strategy

Big brand personalities mean big engagement. But while we all love a well-placed Wendy’s roast, there’s a fine line between being deliciously snarky and just plain mean.  via GIPHY The thing that sparked this blog post was a recent Thread (Meta’s newly launched answer...
Nice Threads: Meta’s Answer to Twitter, Launched

Nice Threads: Meta’s Answer to Twitter, Launched

by Karlyn Ankrom | Jul 10, 2023 | Connection, Facebook, Oh Snap! News, Social Media, Social Media Engagement, Twitter

Another day, another Twitter drama. As you know, I’ve eaten my bodyweight in popcorn watching the twists and turns of this season of Twitter.com – even the Succession writers couldn’t top this!  Anyway, the latest out of Twitter HQ is that Lord Elon has drastically...
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