by Karlyn Ankrom | Sep 19, 2018 | Facebook, Need to Know, Social Media
It’s no secret that Facebook has been cracking down since the days of data breaches and losing the public’s trust. However, that hasn’t affected the entrepreneurial and personal brand space who were and are doubling down.…until now. Last month Facebook started combing...
by Karlyn Ankrom | Aug 30, 2018 | Social Media
Often clients will ask me how to handle negative comments on social media. The answer: Embrace them. Why? Because a negative comment is an opportunity to set the record straight. It also is an opportunity to engage with your customers in a place where they maybe...
by Karlyn Ankrom | Aug 14, 2018 | Entrepreneurship, Social Media
As a social media expert, I’m constantly on my devices (computer, phone, tablet) and the reality of a digital detox well…just isn’t realistic to say the least. And apparently when it comes to spending (way too much) time on devices, I’m not alone. According to a...
by Karlyn Ankrom | Jul 26, 2018 | Need to Know, Social Media
Where and how people talk about you and your business online matters — it makes a significant impact on your current customers and clients as well as those who are on the fence about whether to go with your product or service or a competitor. But here’s the deal, you...
by Karlyn Ankrom | Jul 24, 2018 | Email Marketing, Social Media
This might be an unsettling and far-off question for many business owners to answer, but what would happen if the most dependable and favorited social media channel, the one that houses the most followers and customers, was all of the sudden as of tomorrow, POOF!...
by Karlyn Ankrom | Mar 8, 2018 | Social Media
Last week I spent time in sorta-sunny San Diego mixing and mingling at Social Media Marketing World. Brimming with social media’s best and brightest, it’s a drawcard for people from all over — some hailing from as far as Fiji (yes, really!). There’s...
by Karlyn Ankrom | Feb 13, 2018 | LinkedIn
If you’re anyone who has a job, owns a company or is about to step foot into the working world, it’s important that you have your LinkedIn profile properly optimized and showing a significant amount of use through building connections, sharing content and perhaps even...
by Karlyn Ankrom | Jan 26, 2017 | Social Media
With an already lengthy to-do list, social media can quickly become the time suck that gets moved month after month and sometimes year after year to the bottom of your to-do list. We’ve all been there. This is why many business owners like you, decide to hire someone...
by Karlyn Ankrom | Jan 20, 2017 | Need to Know
I’ve been working in the social media space for organizations, startups, and agencies over the last seven years and so much has changed, but one thing that hasn’t is the lack of patience to see social media through to success. A lot goes into social media, it’s...
by Karlyn Ankrom | Aug 10, 2016 | Need to Know, Social Media
By now you have used or at least heard about the latest update to Instagram, a feature that allows you to create quick videos or photos with text overlays, emojis, the whole thing for your fans. Except puppy filters…no puppy filters or golden butterfly crowns on...