by Karlyn Ankrom | Dec 9, 2020 | Content Creation, Digital Marketing, Social Media, Social Media Strategy
Do you remember this informercial back in the day… Probably the most epic of infomercial taglines ever. Though I hate to break it do you, my friend, but social media is not a medium that you can just schedule your content and walk away from until the next month. It’s...
by Karlyn Ankrom | Sep 15, 2020 | Content Creation, Social Media, Social Media Strategy
There’s nothing like a pandemic to make the entire world stop in its tracks. When the COVID crisis hit, the world retreated inside, and many of us have taken this time to sit back and reflect on what’s important. Some of us realized we needed to re-prioritize how we...
by Karlyn Ankrom | Aug 18, 2020 | Content Creation, Entrepreneurship, Social Media
Picture this: You’re scrolling through Facebook and Instagram and you see that one solopreneur who, in addition to holding endless workshops, seminars, and public speaking engagements, manages to post content on a consistent schedule. It never fails, every Monday and...
by Karlyn Ankrom | Aug 11, 2020 | Digital Marketing, Social Media
The power of social media is important now more than ever, especially for local businesses and change organizations that are looking to build buzz and leverage opportunities for support within the community. Local businesses are leaning into social media more than...
by Karlyn Ankrom | Mar 25, 2020 | Content Creation, Social Media
During these times of continuous open loops, it creates an environment of uneasiness and well, uncertainty, and some small businesses, mine included are feeling the financial squeeze of it all. As a small business, often the first thing to cut back or reallocate are...
by Karlyn Ankrom | Jul 28, 2019 | Need to Know, Social Media
One of the fun things about the English language is how much overlap there can be between words. Deciding when something is a burger or a sandwich is tougher than it sounds! The same is true of some of the terms that get thrown around in the marketing world. A few...