by Karlyn Ankrom | Jul 10, 2025 | Connection, Content Creation, Social Media, Social Media Engagement, Social Media Strategy
Summer is here, and with it comes a unique mix of aspiration and exhaustion. For many authors, consultants, and thought leaders, the sunny season brings more than poolside dreams. It means travel for speaking engagements, juggling client demands, family obligations,...
by Karlyn Ankrom | Nov 19, 2024
Karlyn Ankrom is the founder and lead strategist of Oh Snap! Social and creator of the Fan Firestarter Framework, a new approach to social media marketing made specifically for businesses “tempted to fake their own death and flee to Tahiti at the mere thought of...
by Karlyn Ankrom | Oct 30, 2024 | Authors, Book Marketing, Branding, Digital Marketing, For Thought Leaders
When preparing to launch a book, early audience engagement is crucial to building excitement and maximizing impact. By creating a buzz before the book is even available, authors not only increase the likelihood of pre-orders but also establish themselves as thought...
by Karlyn Ankrom | Oct 25, 2024 | Authors, Book Marketing, For Thought Leaders, Marketing
As an author, building excitement around your book launch is essential—but it doesn’t start on launch day. Attracting your ideal audience well before your book hits the shelves is crucial to your book’s success, whether you’re self-publishing or working with a...
by Karlyn Ankrom | Sep 8, 2024 | Content Creation, Digital Marketing, LinkedIn, Social Media Strategy, Video
The only thing constant is change in the social media landscape and with the popularity of TikTok and the adoption of short-form video across Instagram and YouTube, it was only a matter of time until LinkedIn joined in on the fun. Over the past few months, LinkedIn...
