by Karlyn Ankrom | Jan 5, 2023 | Branding, Digital Marketing, Media, Need to Know, Social Media, Social Media Strategy, TikTok
TikTok is the current darling of social media. Engagement rates are 15% higher than on other platforms, and a successful TikTok presence actually sells. But it’s not all sunshine and rainbows. There have been rumblings for a while now about TikTok’s ownership and its...
by Karlyn Ankrom | Dec 13, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
What do the Simpsons season 32, the iPhone 13, Web 4.0, and Google Analytics 4 have in common? They’re all the latest and greatest – and they’re all things you might’ve missed because, well, 2022. Now look, I’ve got my thoughts about the Simpsons, but I’ll leave that...
by Karlyn Ankrom | Dec 7, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
It’s been a big ol’ year out there in social media land. If it feels like the ground (well, platform) has been shifting under your feet, you wouldn’t be wrong. There’s been a ton of change – and I think we’re going to see even more in 2023. I don’t have a crystal...
by Karlyn Ankrom | Nov 30, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
Think what you will about it, but there’s no denying that the post-Musk Twitter is entertaining. If you were like me, you were glued to your feed last week during the blue-check fiasco. Not up to speed on it? Basically, the blue check changed from representing a...