by Karlyn Ankrom | Mar 4, 2021 | Branding, Content Creation, Instagram, Optimization, Social Media Engagement
Your Instagram profile ‘above-the-fold’ presence is where followers are earned – or not. This is the place users land when they click through from a username search or tap your username when viewing a photo. You’ve got seven seconds to show people that...
by Karlyn Ankrom | Feb 9, 2021 | Blogging, Branding, Connection, Content Creation
Say it with me: Your blog is the cornerstone of your content marketing strategy. But coming up with blog topic ideas on a regular basis isn’t always easy. Brands with valuable, thoughtful, relevant blogs inspire 97% more links and way more conversions. They’re...
by Karlyn Ankrom | Sep 22, 2020 | Branding
Think about some of your favorite brands and how you came to know them. More than likely, they’ve done the work and established some kind of familiarity with you. We know McDonald’s when we’re traveling on the Interstate because we see the golden arches. We know that...
by Karlyn Ankrom | Feb 4, 2019 | Branding, Digital Marketing, Social Media, Twitter
Twitter – a great place to catch up on timely news or engage with… Mr. Peanut during the biggest football game of the year. After the first quarter of the game, I hopped on Twitter to see what people were saying about the commercials — because let’s face...