by Karlyn Ankrom | Jan 11, 2021 | Content Creation, Entrepreneurship, Social Media, Social Media Engagement, Social Media Strategy
In theatre, there’s a saying used when actors connect with the audience through dialogue. It’s called breaking the fourth wall. The imaginary wall that separates the stage from the audience disappears, and the audience is welcomed into the world of the story. We have...
by Karlyn Ankrom | Dec 9, 2020 | Content Creation, Digital Marketing, Social Media, Social Media Strategy
Do you remember this informercial back in the day… Probably the most epic of infomercial taglines ever. Though I hate to break it do you, my friend, but social media is not a medium that you can just schedule your content and walk away from until the next month. It’s...
by Karlyn Ankrom | Dec 2, 2020 | Content Creation, Digital Marketing, Instagram
Ah yes, another way to create content within in Instagram is here. Instagram released Reels earlier this summer, some people (me, I’m some people) say to rival the booming success of TikTok. Reels is short-form digital 15-30 second video content that you can create,...
by Karlyn Ankrom | Oct 27, 2020 | Content Creation
I’m no English professor…but I do have a background in journalism. So I have numerous pet peeves when it comes to spelling mistakes. We’re not talking typos here, because I too have some clunky thumbs and constantly fighting autocorrect. What I am talking...
by Karlyn Ankrom | Sep 15, 2020 | Content Creation, Social Media, Social Media Strategy
There’s nothing like a pandemic to make the entire world stop in its tracks. When the COVID crisis hit, the world retreated inside, and many of us have taken this time to sit back and reflect on what’s important. Some of us realized we needed to re-prioritize how we...
by Karlyn Ankrom | Sep 8, 2020 | Content Creation, Digital Marketing, Need to Know
Let’s face it, figuring out the proper online marketing strategy for your business can make you want to fake your own death and head for the nearest tropical island (so long as there’s a fruity drink awaiting your arrival.) That’s because almost every day the social...