by Karlyn Ankrom | Jul 10, 2025 | Connection, Content Creation, Social Media, Social Media Engagement, Social Media Strategy
Summer is here, and with it comes a unique mix of aspiration and exhaustion. For many authors, consultants, and thought leaders, the sunny season brings more than poolside dreams. It means travel for speaking engagements, juggling client demands, family obligations,...
by Karlyn Ankrom | Apr 29, 2025 | Authors, Book Marketing, Digital Marketing, Social Media Strategy
You say you don’t have time. And yet — you recorded a podcast. You gave that keynote. You launched your book with heart and hustle. Somewhere along the way, you created brilliance. The problem? You never fully shared it. You’re already spending the time...
by Karlyn Ankrom | Jan 17, 2025 | business strategy, Meta, Social Media, Social Media Strategy
The digital world never sleeps, and as we enter 2025, social media is already buzzing with transformation. From content formats to platform shifts, here are the top trends I see making waves—and how to stay ahead of them. 1. Making the Internet Feel Smaller The age of...
by Karlyn Ankrom | Sep 26, 2024 | Authors, Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Social Media, Social Media Strategy
Navigating social media as an author can feel overwhelming. You’re balancing the need to promote your book, engage with readers, and maintain your brand, all while staying authentic. But, mistakes are part of the journey. The good news? You don’t have to fix...
by Karlyn Ankrom | Sep 8, 2024 | Content Creation, Digital Marketing, LinkedIn, Social Media Strategy, Video
The only thing constant is change in the social media landscape and with the popularity of TikTok and the adoption of short-form video across Instagram and YouTube, it was only a matter of time until LinkedIn joined in on the fun. Over the past few months, LinkedIn...
by Karlyn Ankrom | Aug 14, 2024 | Instagram, Social Media Strategy
On Wednesday, Instagram’s founder Adam Mosseri took to his own platform to share some important updates that are sure to catch the attention of every content creator and marketer. Instagram is recalibrating its metrics, particularly for Reels, to ensure a more...
