by Karlyn Ankrom | Mar 25, 2019 | Social Media, Social Media Strategy, Technology
For the third year in a row, I set out for sunny San Diego to be part of Social Media Marketing World (SMMW). This year, I volunteered pre-event as well as served a few hours on-site which was definitely a change, but one that was welcomed. This was the first year...
by Karlyn Ankrom | Mar 15, 2019 | LinkedIn, Social Media
As a social media manager, I’m constantly sharing with my clients the power of content marketing to flex their expertise muscles and build up rapport with their ideal audience. A great way and an often overlooked method is right here using LinkedIn...
by Karlyn Ankrom | Feb 4, 2019 | Branding, Digital Marketing, Social Media, Twitter
Twitter – a great place to catch up on timely news or engage with… Mr. Peanut during the biggest football game of the year. After the first quarter of the game, I hopped on Twitter to see what people were saying about the commercials — because let’s face...
by Karlyn Ankrom | Nov 28, 2018 | Dental Marketing, Need to Know, Social Media
Update: Just a little something to chew on. If you look out in your average dental practice waiting room, you’ll find the same thing you find everywhere else: people on their phones. What they are doing on them is anyone’s guess — scrolling through Facebook,...
by Karlyn Ankrom | Nov 20, 2018 | Dental Marketing, Digital Marketing, Need to Know, Social Media
Understand this, if nothing else about the Internet. It is not just a resource for information, such as address and hours of your dental practice. It is also a source for your patients to share uplifting OR exploit damaging comments about you and your staff. The...
by Karlyn Ankrom | Oct 18, 2018 | Social Media
I always love getting together in real life with amazing social media folks in northern Virginia. I attended Social Media Week Fairfax at the Capital One headquarters in McLean, VA where some well-known brands including Food Network, UrbanStems, Booz Allen, National...