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Top Takeaways from Social Media Marketing World 2019 #SMMW19

Top Takeaways from Social Media Marketing World 2019 #SMMW19

by Karlyn Ankrom | Mar 25, 2019 | Social Media, Social Media Strategy, Technology

For the third year in a row, I set out for sunny San Diego to be part of Social Media Marketing World (SMMW). This year, I volunteered pre-event as well as served a few hours on-site which was definitely a change, but one that was welcomed. This was the first year...
Showcase Your Expertise With LinkedIn Articles

Showcase Your Expertise With LinkedIn Articles

by Karlyn Ankrom | Mar 15, 2019 | LinkedIn, Social Media

As a social media manager, I’m constantly sharing with my clients the power of content marketing to flex their expertise muscles and build up rapport with their ideal audience. A great way and an often overlooked method is right here using LinkedIn...
When Twitter Was More Entertaining Than The Big Game

When Twitter Was More Entertaining Than The Big Game

by Karlyn Ankrom | Feb 4, 2019 | Branding, Digital Marketing, Social Media, Twitter

Twitter – a great place to catch up on timely news or engage with… Mr. Peanut during the biggest football game of the year. After the first quarter of the game, I hopped on Twitter to see what people were saying about the commercials — because let’s face...
3 Social Media Mistakes That Are Putting Dentists Out Of Business

3 Social Media Mistakes That Are Putting Dentists Out Of Business

by Karlyn Ankrom | Nov 28, 2018 | Dental Marketing, Need to Know, Social Media

Update: Just a little something to chew on. If you look out in your average dental practice waiting room, you’ll find the same thing you find everywhere else: people on their phones. What they are doing on them is anyone’s guess — scrolling through Facebook,...
Why Social Media Bridges The Gap Between You And New Patients

Why Social Media Bridges The Gap Between You And New Patients

by Karlyn Ankrom | Nov 20, 2018 | Dental Marketing, Digital Marketing, Need to Know, Social Media

Understand this, if nothing else about the Internet. It is not just a resource for information, such as address and hours of your dental practice. It is also a source for your patients to share uplifting OR exploit damaging comments about you and your staff. The...
Top 4 Takeaways from Social Media Week Fairfax -SMWFairfax

Top 4 Takeaways from Social Media Week Fairfax -SMWFairfax

by Karlyn Ankrom | Oct 18, 2018 | Social Media

I always love getting together in real life with amazing social media folks in northern Virginia. I attended Social Media Week Fairfax at the Capital One headquarters in McLean, VA where some well-known brands including Food Network, UrbanStems, Booz Allen, National...
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