by Karlyn Ankrom | May 7, 2021 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Social Media, Social Media Strategy
More than half of the entire world’s population is on social media these days, making building your social platform a must. But cutting through the noise to master the art of social media engagement is no joke. Here’s what you need to know about getting people to look...
by Karlyn Ankrom | Feb 23, 2026 | Authors, Branding, Instagram, Social Media, Social Media Strategy
Social behavior has changed, and so have algorithms. Longstanding accounts with large audiences no longer have the same traction based on size alone that they once did. On the other hand, the Instagram algorithm in 2026 is rewarding smaller accounts with greater...
by Karlyn Ankrom | Sep 26, 2024 | Authors, Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Social Media, Social Media Strategy
Navigating social media as an author can feel overwhelming. You’re balancing the need to promote your book, engage with readers, and maintain your brand, all while staying authentic. But, mistakes are part of the journey. The good news? You don’t have to fix...
by Karlyn Ankrom | Aug 16, 2024 | Podcasts
Outsourcing social media can be effective if there is a strong partnership where the marketer understands the client’s voice. Authenticity in content helps build trust and resonates more with the audience. Educational and Engaging Content: Providing valuable...
by Karlyn Ankrom | Aug 5, 2024 | Authors, Entrepreneurship, For Thought Leaders, Social Media Strategy
Imagine this: You’re at the top of your game, speaking on big stages, receiving standing ovations, and collecting accolades left and right. You’re living the dream, except for one thing—penning your very own book. You finally decide to take the plunge and pitch...
