by Karlyn Ankrom | Jan 16, 2024 | Podcasts
In this episode with Karlyn Ankrom, she answers pressing questions for solopreneurs, such as: What are 3 tangible things solopreneurs can do today to move the needle on their social media efforts? So many people measure vanity metrics. What should solopreneurs...
by Karlyn Ankrom | Dec 21, 2023 | Branding, business strategy, Content Creation, Digital Marketing, Media, Media Placement, Social Media Strategy, Video, YouTube
One of the major trends I’m spotting in 2024 is a larger adoption of YouTube shorts. What are YouTube Shorts? YouTube Shorts are short (hence the name), vertical videos, typically under 60 seconds, designed to be consumed on mobile, much like those videos seen within...
by Karlyn Ankrom | Nov 14, 2023 | business strategy, Connection, Digital Marketing, Facebook, LinkedIn, Marketing, Networking, Social Media Strategy
This blog originally appeared on Atomic Revenue’s blog No matter how you slice it, you can’t afford to NOT be on social media. Yes, even you, B2B companies. Regardless of what you sell and who you sell it to – I’ll re-state what we at Atomic Revenue continue to...
by Karlyn Ankrom | Sep 28, 2023 | Connection, Need to Know, Oh Snap! News, Social Media
There’s a saying on the-site-formerly-known-as-Twitter that the internet has a main character every day – and that your job is not to be it. Those are fine words to live by. But look, if you spend enough time on social media, you’re going to mess up. Your mistake...
by Karlyn Ankrom | Sep 6, 2023 | Content Creation, Oh Snap! News, Social Media, Social Media Engagement
Gone are the days of the chronological feed. Now – with some exceptions, like newcomer Blue Sky – pretty much everything you see in your feed is governed by the whims of the algorithm. Basically, the more engagement your content gets, the more engagement your content...