by Karlyn Ankrom | Oct 29, 2021 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Social Media, Video
There seems to be a buzz in this last quarter of the year that’s all about combating burnout with elements of self care, defining non-negotiables and those pesky boundaries we all know we need, but find it difficult to stick with daily. Now, I’m not talking about...
by Karlyn Ankrom | Oct 21, 2021 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Social Media, Video
Facebook ads can be extremely powerful when leveraged correctly and with a clear-cut strategy and measurable goals in mind. Besides the mechanics of getting ads up and running, our clients often stumble when it comes to crafting creative copy and visuals that pull at...
by Karlyn Ankrom | Jan 22, 2021 | Content Creation, Facebook, Instagram, LinkedIn, Social Media Strategy
Don’t Just Set and Forget Your Social Strategy! Building a solid social strategy takes planning, preparation and liberal use of the “schedule” button on your management system. But a scheduled post that lands at the wrong time – say during a major news event – can...
by Karlyn Ankrom | Nov 28, 2018 | Dental Marketing, Need to Know, Social Media
Update: Just a little something to chew on. If you look out in your average dental practice waiting room, you’ll find the same thing you find everywhere else: people on their phones. What they are doing on them is anyone’s guess — scrolling through Facebook,...
by Karlyn Ankrom | Nov 20, 2018 | Dental Marketing, Digital Marketing, Need to Know, Social Media
Understand this, if nothing else about the Internet. It is not just a resource for information, such as address and hours of your dental practice. It is also a source for your patients to share uplifting OR exploit damaging comments about you and your staff. The...
