by Karlyn Ankrom | Feb 23, 2026 | Authors, Branding, Instagram, Social Media, Social Media Strategy
Social behavior has changed, and so have algorithms. Longstanding accounts with large audiences no longer have the same traction based on size alone that they once did. On the other hand, the Instagram algorithm in 2026 is rewarding smaller accounts with greater...
by Karlyn Ankrom | Dec 30, 2025 | Authors, For Thought Leaders, Need to Know, Oh Snap! News
Hey there, Oh Snap! crew! As we step into 2026, I’m back with my annual tradition of picking a few guiding words for the year—and this time, we’re shaking things up by bidding farewell to an old frenemy: perfectionism. You heard that right. This year, I’m writing a...
by Karlyn Ankrom | Sep 12, 2025 | Authors, Content Creation, For Thought Leaders, Social Media, Social Media Strategy
If your book is the long-form house for your thought leadership, social is the street conversation that keeps your ideas alive long after launch day. And yes, this concept is nothing new. You’ve probably seen versions of “one-liner → storyline” before: scriptwriters...
by Karlyn Ankrom | Jun 5, 2025 | Authors, Book Marketing, For Thought Leaders, sales
Promoting your book can feel awkward—like you’re shouting into the void or, worse, coming off as Bragger McBraggerson. But here’s the truth: you can share your message, attract the right readers, and build your personal brand without sounding like a pushy used car...
by Karlyn Ankrom | May 20, 2025 | Authors, Book Marketing, Branding, Digital Marketing, Marketing, Uncategorized
When I first started working with authors, there was a pattern I couldn’t ignore. They’d pour their heart and soul into their book, painstakingly perfect every sentence, and finally hold that finished manuscript like it was a golden ticket. But then reality hit. Hard....
by Karlyn Ankrom | Apr 29, 2025 | Authors, Book Marketing, Digital Marketing, Social Media Strategy
You say you don’t have time. And yet — you recorded a podcast. You gave that keynote. You launched your book with heart and hustle. Somewhere along the way, you created brilliance. The problem? You never fully shared it. You’re already spending the time...
