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Twitter Spaces Takes on Clubhouse in the Audio Social Wars

Twitter Spaces Takes on Clubhouse in the Audio Social Wars

by Karlyn Ankrom | Mar 18, 2021 | Connection, Content Creation, Digital Marketing, Networking, Social Media Strategy, Twitter

In something I like to call the Social Clone Wars™, Clubhouse has a rival: Twitter Spaces. Twitter Spaces is the bird’s take on audio social, and it’s going to give Clubhouse a run for its money. Clubhouse was the first to market, sure, but Twitter has a massive,...
What is a Social Media Strategy?

What is a Social Media Strategy?

by Karlyn Ankrom | Feb 3, 2021 | Digital Marketing, Social Media, Social Media Engagement, Social Media Strategy

Behind every great social presence is a social media strategy. Not sure what that is? Basically, a social media strategy is your plan for building a stellar social footprint. It outlines your goals and actions – and how to measure them. At Oh Snap! our social media...
Traditional Advertising vs. Social Media Advertising

Traditional Advertising vs. Social Media Advertising

by Karlyn Ankrom | Dec 30, 2020 | Digital Marketing, Social Media Strategy

When it comes to traditional vs. social media/digital advertising, choosing the right one for your business can be as simple as making a comparison/contrast between the two. Long gone are the days of only choosing between print, radio, television, direct mail, and so...
The Number One Reason Social Media Marketing Influences What Consumers Buy

The Number One Reason Social Media Marketing Influences What Consumers Buy

by Karlyn Ankrom | Dec 18, 2020 | Digital Marketing, Social Media, Social Media Strategy

Let’s face it; social media is the new TV. According to eMarketer, it’s estimated that adults will spend an average of 3 hours, 43 minutes daily on mobile devices (not including calls) and 3 hours, 35 minutes daily watching television. So, it’s official. Social media...
Social Media Is Not A “Set It And Forget It” Medium

Social Media Is Not A “Set It And Forget It” Medium

by Karlyn Ankrom | Dec 9, 2020 | Content Creation, Digital Marketing, Social Media, Social Media Strategy

Do you remember this informercial back in the day… Probably the most epic of infomercial taglines ever. Though I hate to break it do you, my friend, but social media is not a medium that you can just schedule your content and walk away from until the next month. It’s...
Five Ways To ‘Reel’ In Your Audience With Instagram Reels

Five Ways To ‘Reel’ In Your Audience With Instagram Reels

by Karlyn Ankrom | Dec 2, 2020 | Content Creation, Digital Marketing, Instagram

Ah yes, another way to create content within in Instagram is here. Instagram released Reels earlier this summer, some people (me, I’m some people) say to rival the booming success of TikTok. Reels is short-form digital 15-30 second video content that you can create,...
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