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What to Post This Summer When You’re Tired, Busy, or Traveling

What to Post This Summer When You’re Tired, Busy, or Traveling

by Karlyn Ankrom | Jul 10, 2025 | Connection, Content Creation, Social Media, Social Media Engagement, Social Media Strategy

Summer is here, and with it comes a unique mix of aspiration and exhaustion. For many authors, consultants, and thought leaders, the sunny season brings more than poolside dreams. It means travel for speaking engagements, juggling client demands, family obligations,...
Keeping Up With Connections: The Power of Using Social Media To Ignite New Opportunities

Keeping Up With Connections: The Power of Using Social Media To Ignite New Opportunities

by Karlyn Ankrom | Apr 8, 2024 | Connection, Networking, Social Media Engagement, Social Media Strategy

Imagine this: Sheryl Sandberg, before she became a Silicon Valley staple leading Facebook operations, connecting the dots of her career with masterful networking. And then there’s Sara Blakely, turning her revolutionary idea for Spanx into a household name, not...
Don’t Click the Link: Avoid this phishing scam!

Don’t Click the Link: Avoid this phishing scam!

by Karlyn Ankrom | Sep 13, 2023 | Need to Know, Oh Snap! News, Social Media, Social Media Engagement

The other night I was noshing on nachos and catching up on Only Murders in the Building when I got a weird email from Facebook. 417392 is your Facebook account recovery code, read the subject line. Ack! Anyone who’s been on the socials for long enough has received an...
Friend or Spammy Foe? What to Know About Engagement Pods

Friend or Spammy Foe? What to Know About Engagement Pods

by Karlyn Ankrom | Sep 6, 2023 | Content Creation, Oh Snap! News, Social Media, Social Media Engagement

Gone are the days of the chronological feed. Now – with some exceptions, like newcomer Blue Sky – pretty much everything you see in your feed is governed by the whims of the algorithm. Basically, the more engagement your content gets, the more engagement your content...
Positive Semantics: Let’s Keep Threads Wholesome

Positive Semantics: Let’s Keep Threads Wholesome

by Karlyn Ankrom | Jul 25, 2023 | Connection, Meta, Oh Snap! News, Social Media, Social Media Engagement, Social Media Strategy, Threads

Threads, Zuck’s answer to Twitter, has been around a couple of weeks now, and the consensus is that we’re digging it. With over 150 million active downloads, Threads now has a fifth of the active userbase of Twitter. And while engagement has dropped off a bit, it...
Don’t be Regina George on Social: Snark is Okay; Mean is Bad

Don’t be Regina George on Social: Snark is Okay; Mean is Bad

by Karlyn Ankrom | Jul 17, 2023 | Connection, Oh Snap! News, Social Media, Social Media Engagement, Social Media Strategy

Big brand personalities mean big engagement. But while we all love a well-placed Wendy’s roast, there’s a fine line between being deliciously snarky and just plain mean.  via GIPHY The thing that sparked this blog post was a recent Thread (Meta’s newly launched answer...
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