by Karlyn Ankrom | Apr 8, 2024 | Connection, Networking, Social Media Engagement, Social Media Strategy
Imagine this: Sheryl Sandberg, before she became a Silicon Valley staple leading Facebook operations, connecting the dots of her career with masterful networking. And then there’s Sara Blakely, turning her revolutionary idea for Spanx into a household name, not...
by Karlyn Ankrom | Mar 12, 2024 | Content Creation, Instagram, Social Media Strategy
Navigating the vibrant but sometimes daunting world of social media, it’s easy to find ourselves caught in the clutches of the dreaded Imposter Monster. This pesky creature loves nothing more than to stir up doubts, making us paralyzed to share our authentic...
by Karlyn Ankrom | Oct 25, 2022 | Branding, Digital Marketing, Entrepreneurship, Instagram, Marketing, Media, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy
There are only three unavoidable things in life: death, taxes, and spam. I can’t help you much with the first two, but I can give you some pointers on the last one! If you’ve spent much time on social media (which let’s face it, if you’re reading this, you totally...
by Karlyn Ankrom | Oct 20, 2022 | Branding, Digital Marketing, Entrepreneurship, Instagram, Marketing, Media, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy
Tapping your way through a prolific Instagrammer’s stories can be like writing a message in Morse code. But thanks to a recently unveiled update, those segmented stories are a thing of the past. IG has been testing longer, uninterrupted stories for the past year, and...
by Karlyn Ankrom | Feb 26, 2021 | Content Creation, Social Media, Social Media Engagement, Social Media Strategy
No, they’re not an Irish jig (although you can dance to them). Reels are short-form, TikTok-esque videos offered on Instagram, and they’re a must if you want to keep building engagement on the ‘gram. That’s because the IG algorithm loves Reels above all else. It’s...
