by Karlyn Ankrom | Mar 18, 2021 | Connection, Content Creation, Digital Marketing, Networking, Social Media Strategy, Twitter
In something I like to call the Social Clone Wars™, Clubhouse has a rival: Twitter Spaces. Twitter Spaces is the bird’s take on audio social, and it’s going to give Clubhouse a run for its money. Clubhouse was the first to market, sure, but Twitter has a massive,...
by Karlyn Ankrom | Mar 4, 2021 | Branding, Content Creation, Instagram, Optimization, Social Media Engagement
Your Instagram profile ‘above-the-fold’ presence is where followers are earned – or not. This is the place users land when they click through from a username search or tap your username when viewing a photo. You’ve got seven seconds to show people that...
by Karlyn Ankrom | Feb 26, 2021 | Content Creation, Social Media, Social Media Engagement, Social Media Strategy
No, they’re not an Irish jig (although you can dance to them). Reels are short-form, TikTok-esque videos offered on Instagram, and they’re a must if you want to keep building engagement on the ‘gram. That’s because the IG algorithm loves Reels above all else. It’s...
by Karlyn Ankrom | Feb 16, 2021 | Content Creation, Social Media, Social Media Engagement, Social Media Strategy
Here at Oh Snap! Social, we’re big proponents of Reduce, Reuse and Recycle. And we’re not just talking about on garbage and recycle pickup day. We’re talking about your content strategy. Because the more uses you get out of your content, the less you have to produce...
by Karlyn Ankrom | Feb 9, 2021 | Blogging, Branding, Connection, Content Creation
Say it with me: Your blog is the cornerstone of your content marketing strategy. But coming up with blog topic ideas on a regular basis isn’t always easy. Brands with valuable, thoughtful, relevant blogs inspire 97% more links and way more conversions. They’re...
by Karlyn Ankrom | Jan 22, 2021 | Content Creation, Facebook, Instagram, LinkedIn, Social Media Strategy
Don’t Just Set and Forget Your Social Strategy! Building a solid social strategy takes planning, preparation and liberal use of the “schedule” button on your management system. But a scheduled post that lands at the wrong time – say during a major news event – can...
