by Karlyn Ankrom | Jan 11, 2023 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy, Technology
AI, baby. From BladeRunner to HAL 9000, super-smart bots have been lurking at the back of our consciousness for a while now. Sure, sure, we thought it would cure cancer or drive our cars or help us colonize Mars (or, like, kill us all), but it turns out that one of...
by Karlyn Ankrom | Jan 5, 2023 | Branding, Digital Marketing, Media, Need to Know, Social Media, Social Media Strategy, TikTok
TikTok is the current darling of social media. Engagement rates are 15% higher than on other platforms, and a successful TikTok presence actually sells. But it’s not all sunshine and rainbows. There have been rumblings for a while now about TikTok’s ownership and its...
by Karlyn Ankrom | Dec 13, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
What do the Simpsons season 32, the iPhone 13, Web 4.0, and Google Analytics 4 have in common? They’re all the latest and greatest – and they’re all things you might’ve missed because, well, 2022. Now look, I’ve got my thoughts about the Simpsons, but I’ll leave that...
by Karlyn Ankrom | Dec 7, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
It’s been a big ol’ year out there in social media land. If it feels like the ground (well, platform) has been shifting under your feet, you wouldn’t be wrong. There’s been a ton of change – and I think we’re going to see even more in 2023. I don’t have a crystal...
by Karlyn Ankrom | Nov 30, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
Think what you will about it, but there’s no denying that the post-Musk Twitter is entertaining. If you were like me, you were glued to your feed last week during the blue-check fiasco. Not up to speed on it? Basically, the blue check changed from representing a...
by Karlyn Ankrom | Nov 16, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
We’re making a list, and we’re checking it twice…we’re gonna find out who’s been posting some spice. And by spice, we mean killer social media content. Look, I know you’re busy thinking about pumpkin pie and caroling, but believe me when I say ‘tis the season to...