Why Your Business Needs a Website

Why Your Business Needs a Website

by | Apr 20, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Optimization, Social Media, Social Media Strategy, TikTok, Twitter, Video, web design, websites

Ever tried to find a business online and turned up nothing but crickets? Chances are you gave up and gave your biz to a competitor instead. ¯_(ツ)_/¯ It wasn’t personal. You did your best – but that first business failed to show up when you needed them to. And in the...
You Can’t Complete a Jigsaw With Just One Piece (aka Why Your Social Media Shouldn’t Stand Alone)

You Can’t Complete a Jigsaw With Just One Piece (aka Why Your Social Media Shouldn’t Stand Alone)

by | Apr 13, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Optimization, Social Media, Social Media Strategy, TikTok, Twitter, Video

You know I love me some social media. It’s free, it’s accessible, it’s tailorable, and it’s a great way to tap into a massive yet targeted audience. But social media can’t be the be-all and end-all of your marketing efforts. It’s just one organ in the body of your...
Frustrated With Social Media? Remember This One Weird Old Trick

Frustrated With Social Media? Remember This One Weird Old Trick

by | Apr 7, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Social Media, Social Media Strategy, TikTok, Twitter, Video

Hey friend, I’ve got a question for you. How many times have you checked your views on your latest reel in the past 30 minutes? What about your likes on your latest post? Follower count? Please know, you’re not alone. You’re in great company of those addicted to...
Can Outsourced Teamwork Make the Dream Work? Contractors vs. In-house Employees

Can Outsourced Teamwork Make the Dream Work? Contractors vs. In-house Employees

by | Mar 30, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Social Media, Social Media Strategy, TikTok, Twitter, Video

Whether you’re a small business owner or the CEO of a large organization, you’re all about efficiency and impact. And that extends to your decision-making around outsourcing or hiring – especially when it comes to high-value work like your marketing outreach. At Oh...
The Postess with the Mostess: How Good is Your Social Media Customer Service?

The Postess with the Mostess: How Good is Your Social Media Customer Service?

by | Mar 22, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Social Media, Social Media Strategy, TikTok, Twitter, Video

Move over, business cards and glossy mailers. These days, social media is one of the first places that people get to see – and interact with – your brand. Not only does social media play a critical role in your brand building, but it’s also a vital part of your...
Social Media Requires More Than Just Luck — It Requires Consistency: A Case Study

Social Media Requires More Than Just Luck — It Requires Consistency: A Case Study

by | Mar 17, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Social Media, Social Media Strategy, TikTok, Twitter, Video

We all dream of going viral on social. Going viral means a ton of eyeballs, a ton of followers, a ton of newsletter subscribers, and a ton of sales, right? Not necessarily. A solid stable of fans who get you and value you is worth way more in the long run than droves...