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Fake it While you Make it! The Pros and Cons of Using Zoom Virtual Backgrounds

Fake it While you Make it! The Pros and Cons of Using Zoom Virtual Backgrounds

by Karlyn Ankrom | Oct 19, 2023 | Branding, Connection, Entrepreneurship, Need to Know, Technology, Video

Since 2020, basically all of my meetings have been done through Zoom. I won’t lie: as a curious person, it’s been a fascinating way to visit other people’s homes. But obviously, you don’t always want the world being able to peek into your office, especially if that...
Why You Need to be Using LinkedIn Creator Mode Right Now

Why You Need to be Using LinkedIn Creator Mode Right Now

by Karlyn Ankrom | Aug 4, 2021 | Content Creation, Digital Marketing, Video

We clued you in on the launch of LinkedIn Creator Mode a little while back, and now that the feature has been rolled out to everyone (yay!), we’re back with some nitty-gritty tips on how to leverage it like a boss. Quick refresher for those behind on their social...
Supercharge Your Reels Creation With This Prep Checklist

Supercharge Your Reels Creation With This Prep Checklist

by Karlyn Ankrom | Jul 28, 2021 | Content Creation, Digital Marketing, Video

If you heard a collective wailing on June 30, it was because Instagram’s CEO announced that the platform is moving away from its beloved square photos to focus on four things that aren’t photos: Creators, Video, Shopping, and Messaging. I know we all hate change, but...
5 Easy Ways To Keep Your Data Safe After The Latest LinkedIn Data Breach

5 Easy Ways To Keep Your Data Safe After The Latest LinkedIn Data Breach

by Karlyn Ankrom | Jul 20, 2021 | Content Creation, Digital Marketing, Video

Another day on the ol’ interwebz, another cyber data breach. This time the culprit is LinkedIn (again – oops!) So, what happened exactly? Basically, hackers got in, scraped the personal data of 700 million people (over 80% of users) to potentially resell on the dark...
3 Things You’re Doing Wrong When Designing Your Lead Magnets

3 Things You’re Doing Wrong When Designing Your Lead Magnets

by Karlyn Ankrom | Jul 15, 2021 | Content Creation, Digital Marketing, Video

Huzzah! You’ve gotten your audience to click on through and waltz on over to your website. They’ve even given up their coveted email address in exchange for the AMAZING freebie you’ve crafted specifically with them in mind! But…now what? Sure, all those downloads are...
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