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How to Turn Your Presentation or Keynote Into 30 Days of Content (A Speaker’s Guide)

How to Turn Your Presentation or Keynote Into 30 Days of Content (A Speaker’s Guide)

by Karlyn Ankrom | May 22, 2025 | Content Creation, For Thought Leaders

You didn’t pour hours into your signature talk just to let it live (and die) on stage. Sure, you rinse and repurpose that same keynote from city to city, adjusting for new audiences and venues. But between the applause and travel days, your talk deserves to keep...
Start Building Your Personal Brand Before You Publish — Here’s Why

Start Building Your Personal Brand Before You Publish — Here’s Why

by Karlyn Ankrom | May 20, 2025 | Authors, Book Marketing, Branding, Digital Marketing, Marketing, Uncategorized

When I first started working with authors, there was a pattern I couldn’t ignore. They’d pour their heart and soul into their book, painstakingly perfect every sentence, and finally hold that finished manuscript like it was a golden ticket. But then reality hit. Hard....
You Say You Don’t Have Time — But You Already Did the Work: How Authors Can Repurpose Their Hidden Content into a Visibility Machine

You Say You Don’t Have Time — But You Already Did the Work: How Authors Can Repurpose Their Hidden Content into a Visibility Machine

by Karlyn Ankrom | Apr 29, 2025 | Authors, Book Marketing, Digital Marketing, Social Media Strategy

You say you don’t have time. And yet — you recorded a podcast. You gave that keynote. You launched your book with heart and hustle. Somewhere along the way, you created brilliance. The problem? You never fully shared it. You’re already spending the time...
Why Your Book Isn’t Selling (And What to Do About It)

Why Your Book Isn’t Selling (And What to Do About It)

by Karlyn Ankrom | Apr 22, 2025 | Authors, Book Marketing, Branding, business strategy, Content Creation, Entrepreneurship, For Thought Leaders

 …Especially If You’re an Author Using It to Build Your Personal Brand Let’s Get Real You wrote the book. You poured your story, your expertise, and your mission into those pages. Reality check: Writing the book was just the first step.Marketing it? That’s where...
The Unspoken Truths Most Authors Avoid (But Need to Hear)

The Unspoken Truths Most Authors Avoid (But Need to Hear)

by Karlyn Ankrom | Apr 9, 2025 | Authors, Book Marketing, Branding, For Thought Leaders, Marketing

Let’s be real: Writing a book is a huge accomplishment. But it’s only the beginning. What comes after—building visibility, expanding your influence, and turning your book into a lead-generating asset—is where most authors quietly stall out. Not because they aren’t...
Top 5 Trends Shaping Social Media in 2025

Top 5 Trends Shaping Social Media in 2025

by Karlyn Ankrom | Jan 17, 2025 | business strategy, Meta, Social Media, Social Media Strategy

The digital world never sleeps, and as we enter 2025, social media is already buzzing with transformation. From content formats to platform shifts, here are the top trends I see making waves—and how to stay ahead of them. 1. Making the Internet Feel Smaller The age of...
Meta’s Latest Updates: A Former Journalist’s Perspective on Free Speech, Fact-Checking, and the Wild West of Content

Meta’s Latest Updates: A Former Journalist’s Perspective on Free Speech, Fact-Checking, and the Wild West of Content

by Karlyn Ankrom | Jan 10, 2025 | Content Creation, Facebook, Instagram, Meta, Social Media

Mark Zuckerberg’s recent announcements about sweeping changes at Meta have stirred up some strong reactions. From moving community management teams to Texas to abandoning fact-checking as we know it, the updates seem to signal a seismic shift in the company’s approach...
Navigating the Social Media Landscape: Insights and Strategies for Entrepreneurs and Authors

Navigating the Social Media Landscape: Insights and Strategies for Entrepreneurs and Authors

by Karlyn Ankrom | Dec 25, 2024 | Podcasts

Your host, Jeff Arnold, interviews the Founder, Lead Strategist, Social Media Content Creator, Social Media Manager, Social Media Speaker, and Social Media Trainer of Oh Snap! Social, Karlyn Ankrom. Karlyn shares her journey from journalism to social media marketing,...
Getting a Handle on Social Media

Getting a Handle on Social Media

by Karlyn Ankrom | Dec 10, 2024 | Podcasts

Karlyn chats with host Andy Culligan to discuss the importance of creating a social media strategy, how to choose the right platform, social media trends and AI in social media.
Capturing Early Attention: Tactics and Strategies for Authors to Build Excitement and Impact

Capturing Early Attention: Tactics and Strategies for Authors to Build Excitement and Impact

by Karlyn Ankrom | Oct 30, 2024 | Authors, Book Marketing, Branding, Digital Marketing, For Thought Leaders

When preparing to launch a book, early audience engagement is crucial to building excitement and maximizing impact. By creating a buzz before the book is even available, authors not only increase the likelihood of pre-orders but also establish themselves as thought...
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Recent Posts

  • How to Turn Your Presentation or Keynote Into 30 Days of Content (A Speaker’s Guide)
  • Start Building Your Personal Brand Before You Publish — Here’s Why
  • You Say You Don’t Have Time — But You Already Did the Work: How Authors Can Repurpose Their Hidden Content into a Visibility Machine
  • Why Your Book Isn’t Selling (And What to Do About It)
  • The Unspoken Truths Most Authors Avoid (But Need to Hear)
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