by Karlyn Ankrom | Oct 5, 2021 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Social Media, Video
Ah yes, nothing like making that first cup of Monday morning coffee and going to check the socials…only to find that you can’t. Cue internal scream. Facebook is all 404s. Your Instagram feed isn’t refreshing. You can’t even get on WhatsApp to complain to your chat...
by Karlyn Ankrom | Sep 23, 2021 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Social Media, Video
I’m so excited to announce that I officially have LinkedIn Live approval, which means I’ll be going live regularly every Monday on LinkedIn (and Facebook). I’ve been resistant to Live video for far too long – yes, social media managers and agency owners can still not...
by Karlyn Ankrom | Sep 10, 2021 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Social Media, Video
If you’re running a business, social media is an important tool in your marketing arsenal. But sometimes it can be hard to find the time to create everything yourself, or having to deal with the frustrating learning curve that comes with complicated tools like...
by Karlyn Ankrom | Aug 26, 2021 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Social Media, Video
Photos, schmotos. Recently our fave photo-sharing app Instagram told us they’re taking a step back from the whole pics biz in favor of a newfound emphasis on video. And by that, we mean Reels. Cue the internet chaos. Just in case you’ve been living under a rock...
by Karlyn Ankrom | Aug 18, 2021 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Social Media, Video
Oh, Canva, how we love you. Home of amazing pre-designed templates for all your social media shareables and easy-peasy drag-and-drop design, Canva is one of my faves for whipping up snazzy content. But today I have a whole new reason to love Canva: the video recording...
by Karlyn Ankrom | Aug 11, 2021 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Instagram, Marketing, Need to Know, Social Media, Social Media Strategy
Gone are the heady, sepia-colored days when carousels were something we rode at the county fair. Today’s carousel has gone digital, with those majestic spinning horsies replaced by a majestic rotation of photos (sometimes of horsies). If you’ve ever flipped through a...
by Karlyn Ankrom | Aug 4, 2021 | Content Creation, Digital Marketing, Video
We clued you in on the launch of LinkedIn Creator Mode a little while back, and now that the feature has been rolled out to everyone (yay!), we’re back with some nitty-gritty tips on how to leverage it like a boss. Quick refresher for those behind on their social...
by Karlyn Ankrom | Jul 28, 2021 | Content Creation, Digital Marketing, Video
If you heard a collective wailing on June 30, it was because Instagram’s CEO announced that the platform is moving away from its beloved square photos to focus on four things that aren’t photos: Creators, Video, Shopping, and Messaging. I know we all hate change, but...
by Karlyn Ankrom | Jul 20, 2021 | Content Creation, Digital Marketing, Video
Another day on the ol’ interwebz, another cyber data breach. This time the culprit is LinkedIn (again – oops!) So, what happened exactly? Basically, hackers got in, scraped the personal data of 700 million people (over 80% of users) to potentially resell on the dark...
by Karlyn Ankrom | Jul 15, 2021 | Content Creation, Digital Marketing, Video
Huzzah! You’ve gotten your audience to click on through and waltz on over to your website. They’ve even given up their coveted email address in exchange for the AMAZING freebie you’ve crafted specifically with them in mind! But…now what? Sure, all those downloads are...
