by Karlyn Ankrom | Feb 16, 2021 | Content Creation, Social Media, Social Media Engagement, Social Media Strategy
Here at Oh Snap! Social, we’re big proponents of Reduce, Reuse and Recycle. And we’re not just talking about on garbage and recycle pickup day. We’re talking about your content strategy. Because the more uses you get out of your content, the less you have to produce...
by Karlyn Ankrom | Feb 9, 2021 | Blogging, Branding, Connection, Content Creation
Say it with me: Your blog is the cornerstone of your content marketing strategy. But coming up with blog topic ideas on a regular basis isn’t always easy. Brands with valuable, thoughtful, relevant blogs inspire 97% more links and way more conversions. They’re...
by Karlyn Ankrom | Feb 3, 2021 | Digital Marketing, Social Media, Social Media Engagement, Social Media Strategy
Behind every great social presence is a social media strategy. Not sure what that is? Basically, a social media strategy is your plan for building a stellar social footprint. It outlines your goals and actions – and how to measure them. At Oh Snap! our social media...
by Karlyn Ankrom | Jan 29, 2021 | Connection, Entrepreneurship, LinkedIn
You’ve stumbled across the LinkedIn, Twitter or Instagram account of someone you have a ton of respect for and would love to connect with. You’ve got that compose window open and you’re preparing to send a private message, but you know it’s a risky endeavor. Miss the...
by Karlyn Ankrom | Jan 22, 2021 | Content Creation, Facebook, Instagram, LinkedIn, Social Media Strategy
Don’t Just Set and Forget Your Social Strategy! Building a solid social strategy takes planning, preparation and liberal use of the “schedule” button on your management system. But a scheduled post that lands at the wrong time – say during a major news event – can...
by Karlyn Ankrom | Jan 11, 2021 | Content Creation, Entrepreneurship, Social Media, Social Media Engagement, Social Media Strategy
In theatre, there’s a saying used when actors connect with the audience through dialogue. It’s called breaking the fourth wall. The imaginary wall that separates the stage from the audience disappears, and the audience is welcomed into the world of the story. We have...
by Karlyn Ankrom | Jan 8, 2021 | Need to Know
Are you up in the club? Clubhouse app, I mean? Clubhouse is the latest social media networking app and hotspot for conversations. It launched in invite-only beta in the final few weeks of 2020 and it’s been growing ever since. Currently, it’s only available to iPhone...
by Karlyn Ankrom | Dec 30, 2020 | Digital Marketing, Social Media Strategy
When it comes to traditional vs. social media/digital advertising, choosing the right one for your business can be as simple as making a comparison/contrast between the two. Long gone are the days of only choosing between print, radio, television, direct mail, and so...
by Karlyn Ankrom | Dec 18, 2020 | Digital Marketing, Social Media, Social Media Strategy
Let’s face it; social media is the new TV. According to eMarketer, it’s estimated that adults will spend an average of 3 hours, 43 minutes daily on mobile devices (not including calls) and 3 hours, 35 minutes daily watching television. So, it’s official. Social media...
by Karlyn Ankrom | Dec 9, 2020 | Content Creation, Digital Marketing, Social Media, Social Media Strategy
Do you remember this informercial back in the day… Probably the most epic of infomercial taglines ever. Though I hate to break it do you, my friend, but social media is not a medium that you can just schedule your content and walk away from until the next month. It’s...