by Karlyn Ankrom | Oct 31, 2023 | Branding, business strategy, Connection, Content Creation, Digital Marketing, Entrepreneurship, LinkedIn, Need to Know
In the vast world of professional networking, LinkedIn stands out as the premier platform for connecting with like-minded individuals, building your personal brand, and sharing your expertise with others. LinkedIn offers a myriad of features to help you achieve these...
by Karlyn Ankrom | Oct 19, 2023 | Branding, Connection, Entrepreneurship, Need to Know, Technology, Video
Since 2020, basically all of my meetings have been done through Zoom. I won’t lie: as a curious person, it’s been a fascinating way to visit other people’s homes. But obviously, you don’t always want the world being able to peek into your office, especially if that...
by Karlyn Ankrom | Jul 31, 2023 | Branding, business strategy, Connection, Oh Snap! News, Social Media, Social Media Strategy
Pop quiz: what’s a brand? Your brand isn’t just your logo or your preferred typeface. It’s the cumulative set of experiences people have with you. Over time, those experiences add up into brand expectations – what people know and want from you. (Which is why staying...
by Karlyn Ankrom | Jun 27, 2023 | Branding, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
He’s a 10, but his posts are boring, to paraphrase a quality early 2023 meme. We know that looks matter on social media, which is why brands work hard to create a grid that inspires and vids that make you go oooh. But your feed needs to do more than look pretty if you...
by Karlyn Ankrom | May 3, 2023 | Branding, business strategy, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Networking, Oh Snap! News, Optimization, Social Media, Social Media Strategy, TikTok, Twitter
I’m a sucker for an Always Sunny rerun. And so are the studio execs – that’s because it’s way cheaper to play a rerun than it is to air new material. The same applies to your social media. Don’t just use it once and put it away for good. You’ve put all that time and...
by Karlyn Ankrom | Apr 27, 2023 | Branding, business strategy, Connection, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Networking, Oh Snap! News, Social Media, Social Media Strategy
This past weekend was a game-changer for me both in my business and life. I was in a room full of like-minded mom business owners, all striving to make an impact on the world and their families. The experience was incredible, and I have never felt as comfortable in a...
