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Oh no, she didn’t: What to do if you mess up (big time or small) on social media

Oh no, she didn’t: What to do if you mess up (big time or small) on social media

by Karlyn Ankrom | Sep 28, 2023 | Connection, Need to Know, Oh Snap! News, Social Media

There’s a saying on the-site-formerly-known-as-Twitter that the internet has a main character every day – and that your job is not to be it. Those are fine words to live by. But look, if you spend enough time on social media, you’re going to mess up. Your mistake...
Address with the Mostess: remember to add your location to your event ads!

Address with the Mostess: remember to add your location to your event ads!

by Karlyn Ankrom | Sep 19, 2023 | business strategy, Need to Know, Oh Snap! News, Social Media

The other day I was flicking through IG stories when an ad for a craft market came up. Ooh! Who doesn’t love a craft market? But unfortunately the ad – though very pretty – was majorly elusive when it came to details. It listed the name of the venue that the craft...
Don’t Click the Link: Avoid this phishing scam!

Don’t Click the Link: Avoid this phishing scam!

by Karlyn Ankrom | Sep 13, 2023 | Need to Know, Oh Snap! News, Social Media, Social Media Engagement

The other night I was noshing on nachos and catching up on Only Murders in the Building when I got a weird email from Facebook. 417392 is your Facebook account recovery code, read the subject line. Ack! Anyone who’s been on the socials for long enough has received an...
Friend or Spammy Foe? What to Know About Engagement Pods

Friend or Spammy Foe? What to Know About Engagement Pods

by Karlyn Ankrom | Sep 6, 2023 | Content Creation, Oh Snap! News, Social Media, Social Media Engagement

Gone are the days of the chronological feed. Now – with some exceptions, like newcomer Blue Sky – pretty much everything you see in your feed is governed by the whims of the algorithm. Basically, the more engagement your content gets, the more engagement your content...
Influencer or Schminfluencer? How to find a collab that delivers.

Influencer or Schminfluencer? How to find a collab that delivers.

by Karlyn Ankrom | Aug 29, 2023 | Oh Snap! News, Social Media, Social Media Strategy

Everyone loves an influencer. Who doesn’t want to watch attractive people dancing on the Santa Monica Pier or dubbing funny voices over their Italian greyhounds’ shenanigans? Some of these influencers have followers numbering in the millions, and have so much clout...
Change These App Permissions to Make Sure it’s Just Your Fans Following You

Change These App Permissions to Make Sure it’s Just Your Fans Following You

by Karlyn Ankrom | Aug 21, 2023 | Digital Marketing, Need to Know, Oh Snap! News, Social Media

It’s a big ol’ data-gathering world out there. You’ve probably heard the murmurings about TikTok’s wide-ranging app permissions, or the fact that Threads is presently unavailable in the EU due to its lax permissions. But these aren’t the only apps gathering...
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