by Karlyn Ankrom | Jan 19, 2023 | Branding, Connection, Content Creation, Digital Marketing, Entrepreneurship, Instagram, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy, Technology
If you’ve tapped a link in someone’s bio recently, you’ve probably seen those bio landing pages that act as a middleman between bio and website. There are a few companies offering these “trees”, but the best-known is probably Linktree. Now look, I totally get the...
by Karlyn Ankrom | Jan 11, 2023 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy, Technology
AI, baby. From BladeRunner to HAL 9000, super-smart bots have been lurking at the back of our consciousness for a while now. Sure, sure, we thought it would cure cancer or drive our cars or help us colonize Mars (or, like, kill us all), but it turns out that one of...
by Karlyn Ankrom | Jan 5, 2023 | Branding, Digital Marketing, Media, Need to Know, Social Media, Social Media Strategy, TikTok
TikTok is the current darling of social media. Engagement rates are 15% higher than on other platforms, and a successful TikTok presence actually sells. But it’s not all sunshine and rainbows. There have been rumblings for a while now about TikTok’s ownership and its...
by Karlyn Ankrom | Dec 13, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
What do the Simpsons season 32, the iPhone 13, Web 4.0, and Google Analytics 4 have in common? They’re all the latest and greatest – and they’re all things you might’ve missed because, well, 2022. Now look, I’ve got my thoughts about the Simpsons, but I’ll leave that...
by Karlyn Ankrom | Dec 7, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
It’s been a big ol’ year out there in social media land. If it feels like the ground (well, platform) has been shifting under your feet, you wouldn’t be wrong. There’s been a ton of change – and I think we’re going to see even more in 2023. I don’t have a crystal...
by Karlyn Ankrom | Nov 30, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
Think what you will about it, but there’s no denying that the post-Musk Twitter is entertaining. If you were like me, you were glued to your feed last week during the blue-check fiasco. Not up to speed on it? Basically, the blue check changed from representing a...
