by Karlyn Ankrom | Dec 10, 2023 | Branding, LinkedIn, Social Media Strategy
For anyone trying to build their company profile over on LinkedIn: solidarity. It’s tough times over on Company Pages right now. And look, I totally get the appeal of throwing in the towel on the company page and going all in on your personal brand. Especially when...
by Karlyn Ankrom | Nov 14, 2023 | business strategy, Connection, Digital Marketing, Facebook, LinkedIn, Marketing, Networking, Social Media Strategy
This blog originally appeared on Atomic Revenue’s blog No matter how you slice it, you can’t afford to NOT be on social media. Yes, even you, B2B companies. Regardless of what you sell and who you sell it to – I’ll re-state what we at Atomic Revenue continue to...
by Karlyn Ankrom | Aug 29, 2023 | Oh Snap! News, Social Media, Social Media Strategy
Everyone loves an influencer. Who doesn’t want to watch attractive people dancing on the Santa Monica Pier or dubbing funny voices over their Italian greyhounds’ shenanigans? Some of these influencers have followers numbering in the millions, and have so much clout...
by Karlyn Ankrom | Aug 7, 2023 | business strategy, Connection, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Oh Snap! News, Social Media, Social Media Strategy
If you want your social media to work for you, you need to be talking to the right people. By that, I don’t mean schmoozing with Angel Investors at fundraisers. (Although, hey, I’m sure that doesn’t hurt.) I mean creating content expressly for your brand’s audience....
by Karlyn Ankrom | Aug 1, 2023 | business strategy, Digital Marketing, Marketing, Podcasts, Social Media, Social Media Strategy
Are you ready to take your social media presence to the next level? Do you know what success looks like for your business on social media? Do you find yourself not showing up because social media feels overwhelming and not fun? What if you could unlock the secrets to...
by Karlyn Ankrom | Jul 31, 2023 | Branding, business strategy, Connection, Oh Snap! News, Social Media, Social Media Strategy
Pop quiz: what’s a brand? Your brand isn’t just your logo or your preferred typeface. It’s the cumulative set of experiences people have with you. Over time, those experiences add up into brand expectations – what people know and want from you. (Which is why staying...
