by Karlyn Ankrom | Apr 26, 2023 | business strategy, Digital Marketing, Entrepreneurship, Marketing, Need to Know, Oh Snap! News, Social Media, Social Media Strategy
So you’re kind of a big deal. You’ve been building your social media presence, developing relationships with local brands and collaborators, and doing your best to catch the eye of journalists and daytime TV. Here’s the thing: to put your most fabulous foot forward,...
by Karlyn Ankrom | Apr 19, 2023 | business strategy, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, sales strategy, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
Relationships are a two-way street, and that includes on social media. While it’s great to bask in the looks and likes on your own account (who doesn’t like to be loved?), reciprocity is the key to social media growth. Today, we’re going to take a look at outbound...
by Karlyn Ankrom | Apr 11, 2023 | business strategy, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, sales strategy, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
I get it all the time when I’m speaking or pitching: “What’s my ROI, and how fast am I gonna get it?” I hear ya. I’m part of the instant gratification generation as well. I want my Amazon order right now and my Door Dasher to, like, seriously dash. And look, I get...
by Karlyn Ankrom | Mar 2, 2023 | Content Creation, Facebook, Instagram, LinkedIn, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
If you’ve ever done the blank-eyed scroll-scroll-scroll thing, you know that sometimes we need a nudge to tell us to actually engage with something. Enter the Call to Action or CTA. It’s super simple, but SO IMPORTANT. Basically, a CTA is a quick statement that tells...
by Karlyn Ankrom | Nov 16, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
We’re making a list, and we’re checking it twice…we’re gonna find out who’s been posting some spice. And by spice, we mean killer social media content. Look, I know you’re busy thinking about pumpkin pie and caroling, but believe me when I say ‘tis the season to...