by Karlyn Ankrom | Jan 18, 2024 | business strategy, Content Creation, Facebook, Instagram, LinkedIn, Marketing, Social Media, Social Media Strategy
Do you know who you want to hire for your social media marketing efforts this year 𝑟𝑒𝑎𝑙𝑙𝑦… When you’re searching for a social media expert and notice a wide range in pricing. Ever wonder why? It boils down to their role and expertise. Full Stop. Not all...
by Karlyn Ankrom | Jul 31, 2023 | Branding, business strategy, Connection, Oh Snap! News, Social Media, Social Media Strategy
Pop quiz: what’s a brand? Your brand isn’t just your logo or your preferred typeface. It’s the cumulative set of experiences people have with you. Over time, those experiences add up into brand expectations – what people know and want from you. (Which is why staying...
by Karlyn Ankrom | May 31, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Optimization, Social Media, Social Media Strategy, TikTok, Twitter, Video
Brands aren’t just things that companies pay a ton of money for. These days, we’re all out there doing our thing in the public realm of the online world. And “that thing”? Is your personal brand. Whether you’re a CEO, a freelancer, a solopreneur, or someone who works...
by Karlyn Ankrom | Sep 22, 2020 | Branding
Think about some of your favorite brands and how you came to know them. More than likely, they’ve done the work and established some kind of familiarity with you. We know McDonald’s when we’re traveling on the Interstate because we see the golden arches. We know that...