by Karlyn Ankrom | Feb 7, 2024 | Content Creation, Media, TikTok
Imagine stepping onto a stage where the spotlight hits you, the audience’s anticipation is palpable, and then… silence. No music to move to, no beat to guide your steps. This is the abrupt reality many of us on TikTok faced recently. As someone...
by Karlyn Ankrom | Jan 18, 2024 | business strategy, Content Creation, Facebook, Instagram, LinkedIn, Marketing, Social Media, Social Media Strategy
Do you know who you want to hire for your social media marketing efforts this year 𝑟𝑒𝑎𝑙𝑙𝑦… When you’re searching for a social media expert and notice a wide range in pricing. Ever wonder why? It boils down to their role and expertise. Full Stop. Not all...
by Karlyn Ankrom | Dec 21, 2023 | Branding, business strategy, Content Creation, Digital Marketing, Media, Media Placement, Social Media Strategy, Video, YouTube
One of the major trends I’m spotting in 2024 is a larger adoption of YouTube shorts. What are YouTube Shorts? YouTube Shorts are short (hence the name), vertical videos, typically under 60 seconds, designed to be consumed on mobile, much like those videos seen within...
by Karlyn Ankrom | Oct 31, 2023 | Branding, business strategy, Connection, Content Creation, Digital Marketing, Entrepreneurship, LinkedIn, Need to Know
In the vast world of professional networking, LinkedIn stands out as the premier platform for connecting with like-minded individuals, building your personal brand, and sharing your expertise with others. LinkedIn offers a myriad of features to help you achieve these...
by Karlyn Ankrom | Sep 6, 2023 | Content Creation, Oh Snap! News, Social Media, Social Media Engagement
Gone are the days of the chronological feed. Now – with some exceptions, like newcomer Blue Sky – pretty much everything you see in your feed is governed by the whims of the algorithm. Basically, the more engagement your content gets, the more engagement your content...
by Karlyn Ankrom | Aug 17, 2023 | Content Creation, Digital Marketing, Oh Snap! News, Social Media
Running low on content creation ideas? I got you! One super-simple, often-overlooked way to build a fabulous content library while simultaneously driving engagement is to tap into the content bonanza that is user-generated content. Say what? For those not in the know,...
