by Karlyn Ankrom | Jun 27, 2023 | Branding, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
He’s a 10, but his posts are boring, to paraphrase a quality early 2023 meme. We know that looks matter on social media, which is why brands work hard to create a grid that inspires and vids that make you go oooh. But your feed needs to do more than look pretty if you...
by Karlyn Ankrom | Jun 20, 2023 | Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
If you’re like me, you can probably quote your follower numbers as easily as the last four digits of your SSN. On social media, followers are a key indicator of social cred – and the performance of your social media accounts. But having ten thousand or a million...
by Karlyn Ankrom | May 31, 2023 | business strategy, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Networking, Oh Snap! News, Social Media, Social Media Engagement, Social Media Strategy, Twitter
It’s never been easier to share, bookmark, remix or highlight someone else’s content. In general, that’s a great thing, because elevating the content of people you love and admire is part of being a good online citizen. It’s also great for outbound engagement – yay!...
by Karlyn Ankrom | May 18, 2023 | business strategy, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, Social Media, Social Media Strategy, TikTok, Twitter
AMA isn’t just a music award. Online obsessives will know that it also (and probably more importantly) stands for “Ask Me Anything.” Basically an AMA is where thought leaders, bigwigs and famous people open up to questions from the general public, and candidly share...
by Karlyn Ankrom | May 10, 2023 | Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, Social Media, Social Media Strategy, TikTok, Twitter
We’re all drowning in data and hot takes. It’s super easy to skim past content – even content from people and brands we genuinely like. One of my fave ways to stop the scroll? Slideshows! Slideshows (sometimes called “carousels”) are a multi-slide post format used on...
by Karlyn Ankrom | May 3, 2023 | Branding, business strategy, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Networking, Oh Snap! News, Optimization, Social Media, Social Media Strategy, TikTok, Twitter
I’m a sucker for an Always Sunny rerun. And so are the studio execs – that’s because it’s way cheaper to play a rerun than it is to air new material. The same applies to your social media. Don’t just use it once and put it away for good. You’ve put all that time and...
