by Karlyn Ankrom | Mar 8, 2023 | business strategy, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Optimization, sales strategy, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
You’re a franchisee – good job!! The great thing about operating a franchise is that you get to live the entrepreneurial dream while getting business and marketing support from HQ. Depending on who your home office is, you may have received a ton of handy-dandy...
by Karlyn Ankrom | Mar 2, 2023 | Content Creation, Facebook, Instagram, LinkedIn, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
If you’ve ever done the blank-eyed scroll-scroll-scroll thing, you know that sometimes we need a nudge to tell us to actually engage with something. Enter the Call to Action or CTA. It’s super simple, but SO IMPORTANT. Basically, a CTA is a quick statement that tells...
by Karlyn Ankrom | Feb 8, 2023 | business strategy, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Need to Know, Optimization, sales, sales strategy, Social Media, Social Media Strategy, Technology, TikTok, Twitter
A killer social media strategy is a great thing. It helps build your brand, generate leads, and position you as a pro. But as a literal social media marketing pro, I’m begging you not to put all of your business eggs in the social media basket. Think about every big...
by Karlyn Ankrom | Jan 11, 2023 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy, Technology
AI, baby. From BladeRunner to HAL 9000, super-smart bots have been lurking at the back of our consciousness for a while now. Sure, sure, we thought it would cure cancer or drive our cars or help us colonize Mars (or, like, kill us all), but it turns out that one of...
by Karlyn Ankrom | Dec 13, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
What do the Simpsons season 32, the iPhone 13, Web 4.0, and Google Analytics 4 have in common? They’re all the latest and greatest – and they’re all things you might’ve missed because, well, 2022. Now look, I’ve got my thoughts about the Simpsons, but I’ll leave that...
by Karlyn Ankrom | Dec 7, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Media, Need to Know, Social Media, Social Media Strategy
It’s been a big ol’ year out there in social media land. If it feels like the ground (well, platform) has been shifting under your feet, you wouldn’t be wrong. There’s been a ton of change – and I think we’re going to see even more in 2023. I don’t have a crystal...