by Karlyn Ankrom | Aug 29, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter, Video
I’m a big proponent about finding the one or two social media platforms that work for you and focusing your efforts there. But social media is a fast-moving environment, and doubling down your efforts on the same platforms year in, year out, can mean you’re missing an...
by Karlyn Ankrom | Aug 22, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter, Video
If you’ve been following me for a while, you know I’m all about using social media to drive leads. You don’t want to spend all that time building your social media presence just for those likes and views to exist in an Instagram vacuum. You want to drive people off...
by Karlyn Ankrom | Aug 15, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter, Video
You’ve heard me banging on about connecting the digital dots before. By this point you probably think I’m some kind of connect-the-dots fiend (okay, so it’s true.) But trust me when I say it matters. Social media isn’t just an all-singing, all-dancing extravaganza in...
by Karlyn Ankrom | Aug 5, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter, Video
You put the updates in, you take the updates out, you put the updates in and you shake them all about… If you’re wondering why Instagram is doing the hokey pokey with us, it’s because there’s been a ton of user backlash against their most recent updates. Those updates...
by Karlyn Ankrom | Aug 3, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter, Video
If you’re scrolling on the train, late at night, or even just in your downtime, odds are you have your sound dialed all the way down. Hey: we get it. No one wants audio blasting them in the face when they’re just trying to check the Gram. (You can only hear that Oh no...
by Karlyn Ankrom | Jul 28, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Media Placement, Need to Know, Optimization, Social Media, Social Media Strategy, TikTok, Twitter
Whew, that social media timeline is getting busy, huh? With more and more content filling up our social feeds, we need to get strategic about what we’re putting out there and what we’re trying to achieve. If your goal is to drive awareness and sales by positioning...