by Karlyn Ankrom | Aug 15, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter, Video
You’ve heard me banging on about connecting the digital dots before. By this point you probably think I’m some kind of connect-the-dots fiend (okay, so it’s true.) But trust me when I say it matters. Social media isn’t just an all-singing, all-dancing extravaganza in...
by Karlyn Ankrom | Aug 5, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter, Video
You put the updates in, you take the updates out, you put the updates in and you shake them all about… If you’re wondering why Instagram is doing the hokey pokey with us, it’s because there’s been a ton of user backlash against their most recent updates. Those updates...
by Karlyn Ankrom | Aug 3, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Need to Know, Optimization, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter, Video
If you’re scrolling on the train, late at night, or even just in your downtime, odds are you have your sound dialed all the way down. Hey: we get it. No one wants audio blasting them in the face when they’re just trying to check the Gram. (You can only hear that Oh no...
by Karlyn Ankrom | Jul 28, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Media Placement, Need to Know, Optimization, Social Media, Social Media Strategy, TikTok, Twitter
Whew, that social media timeline is getting busy, huh? With more and more content filling up our social feeds, we need to get strategic about what we’re putting out there and what we’re trying to achieve. If your goal is to drive awareness and sales by positioning...
by Karlyn Ankrom | Jul 20, 2022 | Branding, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Media, Media Placement, Need to Know, Optimization, Social Media, Social Media Strategy, TikTok, Twitter
You did it! You did the thing, wrote a book about it, and now the media has come calling! Or, let’s be real: you (or your PR rep) probably pitched a ton of outlets, newspapers, and influencers to land a coveted spot in their publication or on their channel. Maybe it’s...
by Karlyn Ankrom | Jul 11, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Optimization, Social Media, Social Media Strategy, TikTok, Twitter
As a small business owner, you’ve got a ton on your plate. No wonder you want to grab your business owner’s fork and slide some of it onto someone else’s. And at the top of most business owners’ delegation to-do list? Social media. Look, social is mega-important for...
by Karlyn Ankrom | Jul 6, 2022 | Entrepreneurship, Oh Snap! News
I can’t believe it’s been 4 years since Oh Snap! Social swapped its side hustle shoes for a pair of full-time fancy pants! This past year has been one of serious growth mode. We’ve been so busy leveling up with new client projects and new team members...
by Karlyn Ankrom | Jun 29, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Instagram, Marketing, Need to Know, Optimization, Social Media, Social Media Strategy, TikTok, Twitter, Video
You’ve seen those Live alerts popping up on your social, but you’re not sure about taking the plunge yourself. Like sure, video gets the highest engagement across all of social media, but Live—eep, that’s a whole new world. What if you forget everything you know about...
by Karlyn Ankrom | Jun 22, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Instagram, Marketing, Need to Know, Optimization, Social Media, Social Media Strategy, TikTok, Twitter, Video
Let’s face it, social media can be A LOT. In the past 5-7 years it’s gone from being a fun diversion to something we’re told can make or break businesses. And sure, those snazzy short-form videos and photogenic pics can help build a brand. But as a business owner,...
by Karlyn Ankrom | Jun 14, 2022 | Branding, Content Creation, Digital Marketing, Entrepreneurship, Instagram, Marketing, Need to Know, Optimization, Social Media, Social Media Strategy, TikTok, Twitter, Video
A new day, a new Instagram feature. There’s a bunch of change happening on Instagram at the moment, and while not all is relevant to business owners, some of it is absolutely Need to Know. One of those? The Top 3 Pinnable Posts feature announced by Instagram head...
