by Karlyn Ankrom | Jan 11, 2024 | Branding, business strategy, Marketing, sales, sales strategy, Social Media
A few weeks back I was watching some social media peeps wax lyrical about how businesses shouldn’t be using their social media accounts to sell: they should be totally community focused instead of product focused. But friends, as much as I’m sure your favorite brand...
by Karlyn Ankrom | Nov 27, 2023 | Digital Marketing, Marketing, sales, sales strategy, Social Media, Technology
They’ve been around since the 90s (seriously), but QR codes only made their way into the wider public consciousness in the pandemic days when we were all afraid to touch anything. (Remember bringing the mail in with salad tongs? I do.) And now it looks like these...
by Karlyn Ankrom | Apr 19, 2023 | business strategy, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, sales strategy, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
Relationships are a two-way street, and that includes on social media. While it’s great to bask in the looks and likes on your own account (who doesn’t like to be loved?), reciprocity is the key to social media growth. Today, we’re going to take a look at outbound...
by Karlyn Ankrom | Apr 11, 2023 | business strategy, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, sales strategy, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
I get it all the time when I’m speaking or pitching: “What’s my ROI, and how fast am I gonna get it?” I hear ya. I’m part of the instant gratification generation as well. I want my Amazon order right now and my Door Dasher to, like, seriously dash. And look, I get...
by Karlyn Ankrom | Mar 30, 2023 | Branding, business strategy, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, Optimization, sales strategy, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
You’ve completed your Pulse Check and you’ve worked with us to develop a powerful Strategy. Now it’s time to put all of that into action with the last – but far from least – part of our Fan Firestarter Framework: The Advance. Hooray, it’s all happening! via GIPHY So...
by Karlyn Ankrom | Mar 22, 2023 | Branding, business strategy, Connection, Content Creation, Digital Marketing, Entrepreneurship, Facebook, Instagram, LinkedIn, Marketing, Need to Know, Oh Snap! News, Optimization, sales strategy, Social Media, Social Media Engagement, Social Media Strategy, TikTok, Twitter
You’ve completed your Pulse Check Audit and you’re ready for us to tackle the next step in the Fan Firestarter Framework — the strategy. This, my friends, is our favorite part! Why? because it helps us align our creative thinking with your business goals....